- Marketing Services
- Loyalty & Relationship Management
Loyalty and Relationship Management
In a dynamic business environment with ever-rising customer expectations, it is becoming imperative to continuously engage with a customer, right from the stage of business prospecting, product deployment, product activation to next version adoption in a customer life cycle.
To help organizations achieve this objective of creating relationship and service level differentiators, arvato India offers a variety of customer and partner relationship programs, which can help you stand out of the clutter and engage with your customers better.
We offer the following modules as part of this service offering:
Loyalty and Redemption Programs
Under this service offering, we provide programs meant for end customers, partners, resellers and employees, where the ‘subject’ gets reward points every time he/she achieves a pre-defined objective.
We support our clients in loyalty management program activities, such as:
- Custom Design Program
- Member Data Analysis & Consolidation
- Catalogue Design & Management
- Reward Web-platform Development, Management, Deployment & Support
- Tele-support for member queries
- Catalogue Item Sourcing & Warehousing
- Rewards Fulfillment
- Printshop Support - printing, stuffing/kitting & dispatch of gift items
Relationship Marketing Programs
This offering provides customer and partner connect programs, where the objective is to improve product/service experience with customer at every instance of purchase and post purchase stages.
We support in marketing program areas, such as:
- Data Consolidation of partner/customer/employees
- Tele-support to drive campaigns
- MIS, Reporting and Scorecard Development
- Communication Design – printing of welcome letters, kit design and production etc
Brand Activation and Promotion
This offering entails organizing consumer contact programs through road shows, on spot contests for data building, sampling and promotions, POS audits, store branding, etc.